Thursday, October 06, 2005

Happiness is Gum commercials (END THE INCESSANT ADVERTS)

There is one type of commercial which alm0st always brings a smile, oddly enough the gum commercials. You remember the commercial I talked about in blog XX about the guy chewing gum and his head freezes? Yeah funny stuff. Let me in brief list a few other priceless gum moments in television and let us see why they leave other commericals in the dust.

1) "People are Irresistable..."
the famous gorilla made his appearance by snagging an office worker who had just popped some excel into her mouth and revered in the fresh iciness of the gum. Upon doing so she in turn was snatched up by Kong, who does the same. And you thought all you had to worry about in the business world was the glass ceiling!
Only was the commercial superbly animated with claymation characters the attention to detail, and the overall politeness of the English gorilla, absorbs you in the commercial readily.

2) "This matress is firm, but it still has give..."
Upon buying a futon and popping some of this gum, a girl becomes excited and pushes her boyfriend down upon the futon, and proceeds to kiss him vigourously (among other things!)
The bewildered seller, continues her sales pitch, and the couple keep on having a rather sensational time, even when dumped onto the floor. Wow! That's some powerful stuff! I outa get some for that aloof girl in my english class (you know who you are!)

3) "Wooah, wgooo"
I dont remember when this was on but the gist of it is a dude at a party see the girl he likes heading his way. Noticing that his breath might kill any over-flying birds, he stuffs a whole packet of gum into his mouth. When she approaches, he talks to her, but his mouth is full opf gum and all that he says is "Woooah wahhh goool" or something to the effect. But the situation resolves it's self when she talks, her mouth also full of gum and responds by saying "Wahhhooogooo".


Now any idiot can note that these commercials are hilarious (as I am doing now!) But what makes them better than all the others? Personally I think they have more heart than other commercials. They actually try hard to wrtie funny gags. Take the competition. You remember that lebat add with the "doesnt do any work friend"? Oh yeah thats really funny, some dude at the cottage isnt doing work getting the canoe upright. I have as much respect for the lebatt comercials as anyone (I dont drink, but all the beer commercials are on during the hockey) but my laughter was absent when that commercial aired.
Another thing to note is the care taken for the gum commercials. You will note the small but poignant details in them. The smirk on the gorillas face, the girl pushing her boyfriend's arm down on the futon etc etc. as I said more heart. It was like the commercial people actually cared about making the commercial so they did a good job. Not like the candy bar people...

"Ahh yeah how about a supermodel taking a break and eating a kit kat. yeah funny yeah....here I'm to tired /stupid to write good dialouge...here I'll just give the job to my drunken dog rusty. say hi rusty....arf...pst remember to put in that line I told you about the sexy pouty face."

tsk tsk tsk. I believed in you johnny rainbow!


Yeah so kids the moral of the story is, you gonna wrtie for commercial when you grow up...write for gum commercials. Adios!

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